Pretzl

Pretzl was founded in 2025, when five award-winning B2B voices came together to bring customer science, AI, and creativity under one roof. We guide your team through the entire customer journey — from strategy to creative, communications, tech, and media — so you can connect with buyers in ways that are smarter, faster, and unusually effective.

Pretzl PPT template

Developed and designed internal and client-facing PowerPoint templates aligned with the company's brand guidelines. Created a comprehensive user guide to enable teams to effectively use, customise, and adapt the templates while maintaining brand consistency.

Leave-behind guide

Working closely with the strategy team, we developed a "10 Essential Shifts in B2B Discovery, Attention & Choice" leave-behind guide that distilled the latest trends shaping how B2B buyers discover, evaluate, and choose brands.

Designed as a practical, insight-led conversation starter rather than a traditional sales brochure, the guide helped position our expertise while giving prospective clients genuine value. It became a key new business asset, supporting business development conversations, opening doors with prospective clients, and reinforcing our strategic thinking throughout the sales process.