Creating a clean, intuitive layout was the foundation of this project. I simplified the navigation to improve usability and create a more seamless user experience. Working within the client's existing brand guidelines, I incorporated their photographic assets where available. When additional imagery was needed, I sourced suitable images, shared them with the client for approval, and integrated the selected visuals into the design.

Using the newly developed site structure and user flow, I created a fresh, modern design that aligned with the brand while enhancing functionality. I then built a fully responsive experience in Adobe InDesign using the Ajar Productions plugin, enabling the project to be exported as responsive HTML5 while maintaining design consistency across desktop, tablet, and mobile devices.